More on Engagement via Social Media

Classics has been in crisis over its relatability for the entire time that I have been a classicist. But increasingly there are classicists who are interested in speaking to an audience beyond just the one which has typically been granted access to a classical education — and for these scholars, “outreach” is an ethical issue. There are groups of people, underrepresented and/or maligned in the past, which are now becoming more visible than ever. And one of the ways in which these groups have become more visible, is due to the power of representation which social media give them. When scholars engage online – even if their research has nothing to do with social issues – they can be witnesses to the kinds of problems which their students and their colleagues face that don’t necessarily occur to them from just their own experience.

Hannah Čulík-Baird, “Review: Social Media for Academics–Mark Carrigan“

If you enjoyed my post “Thoughts on Twitter Outreach,” please take the time to read Hannah Čulík-Baird’s post “Review: ‘Social Media for Academics’–Mark Carrigan” . I am currently reading Carrigan’s book, and it is a great resource on how to think about social media and academics. While specific social media platforms will come and go, social media itself is not going anywhere, and Carrigan provides an excellent argument for how engaging with social media enhances our work as academics.

As scientists, we owe it to the world to do a better job communicating the wonders of science, and the incredible discoveries being made by our field, to everyone around us. And in this moment of history, when addressing scientific issues has never been more urgent and important, we have a special duty to share our knowledge, expertise, and passion with the wider world. It is part of our social compact as scientists.

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Naturally, I am not suggesting that everyone should do everything — run a big lab, teach several courses, and then write a blog, regularly engage with journalists, publish a popular book, get on social media, speak in public forums, produce a podcast, do a TED talk, and so on. There are always limits of time, energy, and skill to consider. But each scientist can at least do something to communicate their science to broader audiences — and find a niche that works for them. Try something. Experiment. Be willing to invest the time needed to master another aspect of your profession. And stick with it.

Jonathan Foley “Science Communication as a Moral Imperative“

Shortly after I wrote my post, Hannah brought this to my attention via Twitter. Jonathan Foley (@GlobalEcoGuy) wrote “Science Communication as a Moral Imperative” on The Macroscope.  While it’s written for scientists, it is equally applicable to the humanities.

 



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About Alison

Photo of Alison Innes

Alison Innes is a researcher, podcast producer, and storyteller who believes that our best conversations help us better understand each other—and ourselves. She is passionate about the power of podcasts to create space for authentic, ethical, and vulnerable storytelling that connects people, ideas, and communities.

As a PhD student in Brock University’s Interdisciplinary Humanities program, Alison researches how podcasts foster trust, create connection, and help people make sense of ideas together. She is especially interested in how podcasting can build relationships, share stories, democratize knowledge, and invite more people into conversations that matter.

Whether she’s researching, producing, or holding space for conversations, Alison is guided by a simple belief: that when we share knowledge with curiosity, generosity, and care, we create opportunities to better understand each other.

Podcasting and researching from the traditional territory of the Haudenosaunee and Anishinaabe peoples in modern-day Canada.  Photo credit Kaitlyn Daw.

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